Sales are everywhere, and sometimes we get carried away by the excitement of the discounts and end up spending way more money than we should, on items that we don't need and potentially will never wear. Plus, because they are on sale, you often can't return them, so you are stuck with them forever.
Here are a few ideas on how to get the best out of the sales season.
Set a budget and respect it: this might seem obvious, but don't go out there with all your credit cards and no limit in mind. It might be dangerous.
Look for Your basics: in every closet there are some staples that define our seasonal everyday uniform. For instance in Winter some of us wear cashmere sweaters, or wool leggings, or long sleeve shirts. Stock up on Your basics, whatever they may be!
Indulge in some fancy lingerie: it's pretty hard to justify spending $300 on a lingerie set for no special reason. Luckily, brands like Agent Provocateur, Kiki De Montparnasse and La Perla offer up to 70% off this time of the year, so it's the right time to get yourself something special.
Don't forget about your legs: if you work in a corporate environment, or very simply like to wear skirts and dresses, you most likely go through dozens of pairs of tights every season. In my experience as a skirt enthusiast, I learned that a single pair of Wolfords or Falkes lasts as long as 5 pairs of cheap tights provided you hand wash them, so I tend to buy a few pair anytime I find them discounted. TIP: Very often black tights don't go on sale, but Asos offers store-wide discount codes all year round, so you might want to subscribe to their mailing list.
Invest in a big staple: a new coat, a new suit, a new formal dress. Be objective and see if you are missing any of these big ticket items, or if the ones you are wearing are past their prime and need to be replaced. Since these items tend to stay in your wardrobe for a long time, use the sales as an opportunity to consider high quality brands that would normally be out of your reach.
Finally, get something absolutely exciting: once you have your basics covered, if you still have something left in your budget, look for that exciting item that can spice up your wardrobe. It can be a necklace, a colorful pair of pumps, a mini bag or whatever you like. Note: if you choose something that's "very hot" this season, be sure to ask yourself if you will still want to wear it a few seasons down the road, or if you are merely infatuated with its trendiness in the moment. Spend accordingly.